Here are some steps you can follow to market on Facebook:

1. Set goals for your Facebook marketing and have a clear strategy.
2. Know your Facebook audience and publish a mix of content that appeals to them.
3. Post when your followers are most active and schedule your content in advance.
4. Engage proactively with your audience and use Messenger to build relationships.
5. Leverage Facebook Tabs, Stories, Reels, Groups, and contests to showcase your brand.
6. Use paid or boosted posts and ads to reach a wider audience and promote your offers.
7. Test your content and measure your results to optimize your performance.

For more detailed information on how to market on Facebook, you can check out this [Forbes article](https://www.forbes.com/sites/theyec/2020/05/27/25-quick-tips-for-marketing-your-business-on-facebook/) which provides 25 quick tips for marketing your business on Facebook.

I hope this helps! Let me know if you have any other questions or if there's anything else I can help you with.